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GoodPickle Blog: Positive Reviews - Top Notch Advertising

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by Gene on June 07, 2011

In the world of business, advertising and spreading the word about your company is a cornerstone to success. Customer service and satisfaction is what a company is all about. Without customers and their satisfaction, companies could not exist. Providing quality customer service leads to customer satisfaction which, in turn, leads to positive reviews. Word of mouth is a powerful tool in the business world. When customers are happy and tell others about their experience with a company, that is top notch advertising. Positive reviews go a long way toward repeat business and new business.


Positive reviews that are written in the form of testimonials and posted online are a huge force for gaining new customers. In this day and age of ever growing technology, many people search online for information about services and products before they make a purchase. If you have had a good experience with a company’s service or product, taking the time to post a positive review online can help that company gain new business and therefore grow stronger and more successful. Testimonials and reviews from other people carry more weight with the average person than any type of advertising or promises.


When customers are pleased with services and products and speak highly of a company, other people pay attention. Even if they are not in the market for those services or products at that moment, they will recall the positive comments at a later date when the time is right. If you want to provide a testimonial, a positive review, for a company’s product or service, doing so online is the best way. By posting on the company’s website or various websites where the products and services are talked about and reviewed, your positive review can give the company a great advertising boost.


No matter how much money a company spends on advertising in the form of television and radio commercials, billboards and flyers, if the word of mouth from the customers is not positive new business will not be nearly as strong as it could be. Positive reviews are a top notch advertising service. When good comments come from customers who have used the services or products of a company, other potential customers take note. They see that other people just like them, working for a living, raising families and the like, have had success. Positive reviews lead to new business, and that is what every company hopes for every day.

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